000 | 01966nam a22002897a 4500 | ||
---|---|---|---|
999 |
_c79683 _d79683 |
||
003 | ZW-GwMSU | ||
005 | 20191204135642.0 | ||
008 | 100917s xx 000 0 eng d | ||
020 | _a047131036 | ||
040 |
_bEnglish _cMSU _erda |
||
041 | _aeng | ||
050 | _aTX911 POW | ||
100 | 1 |
_aPowers, Tom. _ecreator |
|
245 | 1 | 0 |
_aIntroduction to the hospitality industry : _ccreated by Tom Powers |
250 | _a4th | ||
260 |
_aNew York : _bJohn Wiley & Sons, _c1999. |
||
300 | _a461 pages | ||
336 |
_2rdacontent _atext |
||
337 |
_2rdamedia _aunmediated _bn |
||
338 |
_2rdacarrier _avolume _bnc |
||
504 | _aIncludes index. | ||
505 | _aPart I Perspectives on careers in hospitality; Chapter 1 - The hospitality industry and you Part II Food service; Chapter 2 - The restaurant business, 3 - Restaurant operations, 4 - Restaurant industry organization: chain, independent, of franchise, 5 - Forces shaping food service, 6 - Issues facing food service, 7 - Institutions and institutional food service Part III Lodging; Chapter 8 Lodging: meeting guest needs, 9 - Hotel and motel operations, 10 - Forces shaping the hotel business, 11 - Competition in lodging Part 4 Travel, tourism, and the hospitality industry Chapter 12 Tourism: front and center, 13 - Destinations: tourism generators Part V Special topics; Chapter 14 The role of service in the hospitality industry, 15 - Views of the future, Index. | ||
520 | _aThe updated edition of this classic introductory textbook. Accompanied by NRAEF student workbook for use in its ProMgmt. certificate program, this book offers a comprehensive treatment of the entire hospitality industry, thoroughly updated to reflect the latest trends in the hospitality, foodservice, and travel/tourism industries. It provides learning objectives, summaries, review questions, and key terms concepts, along with real-life case histories. | ||
650 | 0 | _aHospitality industry | |
908 | _a100917 | ||
942 |
_2lcc _cB |