| 000 | 00613nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c58206 _d58205 |
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| 003 | ZW-GwMSU | ||
| 005 | 20170918181644.0 | ||
| 008 | 170116b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0870949136 | ||
| 040 | _cMSU | ||
| 100 | _aFOOTE, Cameron S. | ||
| 245 |
_aThe fourth medium _bhow to use promotional literature to increase sales and profits _cCameron S Foote |
||
| 260 |
_aHomewood, Illinois _bDow Jones-Irwin _c©1986 |
||
| 300 | _a226 p. | ||
| 504 | _aIncludes index. | ||
| 650 |
_aSales promotion _911881 |
||
| 650 | _aBusiness literature | ||
| 650 | _aCommunication in marketing | ||
| 942 |
_2lcc _cB |
||