000 | 00635nam a22002057a 4500 | ||
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999 |
_c58070 _d58070 |
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003 | ZW-GwMSU | ||
005 | 20170918181629.0 | ||
008 | 161123b xxu||||| |||| 00| 0 eng d | ||
020 | _a0471500089 | ||
040 | _cMSU | ||
100 | _aMERCER, David | ||
245 |
_aNew economy expression: redefining marketing in the multichannel age _cDavid Mercer |
||
260 |
_aChichester _bJohn Wiley and Sons _c2001 |
||
300 | _a274 p. | ||
440 | _a(The New Economy Excellence Series) | ||
504 | _aIncludes bibliographical references and index. | ||
650 |
_aElectronic commerce _xManagement |
||
650 | _aInternet marketing | ||
942 |
_2lcc _cB |