000 00538nam a22002057a 4500
999 _c57789
_d57789
003 ZW-GwMSU
005 20170918181552.0
008 161115b xxu||||| |||| 00| 0 eng d
020 _a0030185971
040 _cMSU
100 _aBOONE, Louis E.
_95796
245 _aContemporary marketing wired
_cLouis E Boone and David L Kurtz
250 _aNinth
260 _aFort Worth
_bThe Dryden Press
_c1998
300 _a742 p.
504 _aIncludes index.
650 _aMarketing
700 _aKURTZ, David L.
_96005
942 _2lcc
_cB