000 00701nam a22002177a 4500
003 ZW-GwMSU
005 20170918174026.0
008 150212b xxu||||| |||| 00| 0 eng d
020 _a978230116450
040 _cMSU
100 _aSCHMITT, Bernd
245 _aHappy customers everywhere :
_bhow your business can profit from the insights of positive psychology
_cBernd Schmitt
260 _aNew York
_bPalgrave Macmillan
_c2012
300 _a246 p.
504 _aIncludes bibliographical references and index.
650 _aConsumer behaviour
650 _aConsumption (economics)
_xPsychological aspects
650 _aConsumers' preferences
700 _aVAN ZUTPHEN, Glenn
942 _2lcc
_cB
999 _c47486
_d47486