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022 _a03128962
040 _aMSU
_bEnglish
_cMSU
_erda
050 0 0 _aHD31 AUS
100 1 _aBlackmore, Karen
_eauthor
245 1 0 _aVerifying the Miles and Snow strategy types in Australian small- and medium-size enterprises/
_ccreated by Karen Blackmore and Keith Nesbitt
264 1 _aLos Angeles :
_bSage,
_c2013.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
440 _aAustralian journal of management
_vVolume 38, number 1
520 3 _aIn this paper we set out to verify the existence of Miles and Snow strategy types in Australian small- and medium-size enterprises (SMEs) through objective classification. Australian SMEs, in particular, are interesting as they are reported to have some unique characteristics, with as many as 70% following a low growth or life-style pathway. While numerous empirical studies have been conducted to validate the existence and characteristics of the Miles and Snow strategy types in different domains for both larger and smaller enterprises, these studies typically rely on a subjective, ‘self-typing’ approach. In this study we employ a more objective approach by identifying measures from existing survey data that capture the strategic dimensions proposed by Miles and Snow. We use these objective measures in a K-means cluster analysis to identify four different strategic groups. Three of the groups correspond to the three ‘viable’ Miles and Snow strategy types of Defender, Prospector and Analyser; however, we also identify a ‘Static’ strategy type that constitutes 42% of SMEs in the sample.
650 _aCluster analysis
_vMiles and Snow
_xSmall- and medium-size enterprises
_zAustralia
700 1 _aNesbitt, Keith
_eco author
856 _uhttps://doi.org/10.1177/0312896212444692
942 _2lcc
_cJA
999 _c168428
_d168428