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022 _a14775212
040 _aMSU
_bEnglish
_cMSU
_erda
050 0 0 _aHF5415.1265 INT
100 1 _aHamilton, John R
_eauthor
245 1 0 _aExpectations-to-value :
_bconnecting customers with business offerings/
_ccreated by John R. Hamilton and Singwhat Tee
264 1 _aGeneva :
_bInderscience,
_c2015.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
440 _aInternational journal of internet marketing and advertising
_vVolume 9, number 2
520 3 _aThe literature developed expectations-to-value relationship is tested across the national pharmacy industry. The resultant expectations-to-value model delineates significant network paths - that can then be considered for value deliverance optimisation. This structural equation modelling (SEM) study shows the customer's prior expectations (measured as intentions and extensions) drive a network of value deliverance networks that are developing conjointly as each customer is acquiring their performance-related, servicing-related and emotive satisfier related dimensions of value.
650 _aPrior expectations
_vExpectations-to-value relationship
_xCustomer connection
700 1 _aTee, Singwhat
_eco author
856 _uhttps://doi.org/10.1504/IJIMA.2015.070716
942 _2lcc
_cJA
999 _c167610
_d167610