000 01395nam a2200289 4500
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008 230526b |||||||| |||| 00| 0 eng d
020 _a0060457988
040 _bEnglish
_cMSULIB
_erda
050 0 0 _aP90 SCH
100 1 _aSchramm, Wilbur
_eauthor
245 1 0 _aMen, women, messages, and media :
_bunderstanding human communication /
_ccreated by Wilbur Schramm and William E. Porter.
250 _aSecond edition
264 1 _bHarper & Row,
_c1982
264 4 _c©1982
300 _aix, 278 pages :
_billustrations ;
_c25 cm
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
504 _aIncludes index
505 _aHow communication developed What communication does The process of communication The signs of communication The codes of communication The pathways of communications: who talks to whom The media of communication: mass and personal The dimensions of mass media Senders, receivers, and the process of choosing Social control and mass communication How communication has and effect, I How communication has and effect, II Mass media The quiet effects Mass media the less quiet effects The information revolution
650 0 _aMass media
650 0 _aCommunication
700 1 _aPorter, William E.
_eauthor
942 _2lcc
_cB
999 _c162377
_d162377