000 01325nam a22002297a 4500
003 ZW-GwMSU
005 20221027092624.0
008 221025b |||||||| |||| 00| 0 eng d
040 _aMSU
_cMSU
_erda
100 _aFrey, Bruno S
_eauthor
245 _aPay as you go: a new proposal for museum pricing
_cBruno S. Frey
264 _aZurich
_bRoutledge
_c2012
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
440 _vVolume , number ,
520 _aMuseums have many different goals beyond efficiency such as social equity, financial revenue, attracting donors and gaining international, regional or local prestige. Various pricing schemes are being discussed with the aim of reaching these goals. The classical ones are entry prices and free entry. The museum club solution or exit donations allow for various additional goals. Each scheme has clear advantages and disadvantages. We propose an innovative pricing instrument: Exit prices, which are charged according to the time spent in a museum. This scheme has a number of notable advantages, in particular the better choice available to the visitors, which increases their satisfaction.
650 _aMuseums
650 _aAdmission prices
650 _aVisitor satisfaction
942 _2lcc
_cJA
999 _c159909
_d159909