000 00688cam a22002172 4500
001 0000026840
003 ZW-GwMSU
005 20170918151743.0
008 100614s xx 000 0 eng d
020 _a3540669426 :
_c$
020 _a09810865698
040 _aYour Holding Symbol
_cMSU
245 1 0 _aRelationship marketing :
_bgaining competitive advantage through customer satisfaction and customer retention
_cedited by Thorsten Hennig - Thurau and Ursula Hansen
260 _aNew York :
_bSpringer,
_c2000.
300 _a459 p.
_c cm.
504 _aIncludes index.
650 0 _aCustomer relations
650 0 _aRelationship marketing
908 _a100614
942 _2lcc
_cB
999 _c14228
_d14228