000 | 00719cam a2200253 4500 | ||
---|---|---|---|
999 |
_c137683 _d137683 |
||
001 | 0000011748 | ||
003 | ZW-GwMSU | ||
005 | 20181107145819.0 | ||
008 | 180625b ||||| |||| 00| 0 eng d | ||
020 | _a9780072961942 | ||
040 | _cMSU | ||
100 | 1 | _aZEITHAML, Valarie A. | |
245 | 1 | 0 |
_aServices marketing : _bintergrating customer focus across the firm _cValarie A Zeithaml, Mary Jo Bitner and Dwayne D Gremler |
250 | _aFourth | ||
260 |
_aBoston : _bMcgraw-Hill _c2006 |
||
300 | _a708 p. | ||
504 | _aIncludes index. | ||
650 | 0 | _aServices industries | |
650 | 0 | _aCustomer services | |
700 | 1 | _aZEITHAML, Valarie A. | |
700 | 1 | _aGREMLER, Dwayne D. | |
908 | _a070719 | ||
942 |
_2lcc _cB |