000 01741nam a22002777a 4500
003 ZW-GwMSU
005 20240522070911.0
008 230911b |||||||| |||| 00| 0 eng d
020 _a0026751194
020 _a9780026751193
040 _cMSULIB
_arda
_bEnglish
_erda
050 0 0 _aHD62.7 MEY
100 1 _aMeyer Earl C.
_eauthor
245 1 0 _aEntrepreneurship and small business management /
_ccreated by Earl C. Meyer and Kathleen R. Allen
264 1 _bMcGraw-Hill,
_c1994.
300 _a374 pages :
_billustrations (chiefly colour);
_c26 cm
336 _2rdacontent
_atext
337 _2unmediated
_ardamedia
_bn
338 _2volume
_ardacarrier
_bnc
504 _aIncludes index.
505 _aRole of small business in the U.S. economy: Our entrepreneurial heritage; Economic forces What it takes to be an entrepreneur: Your potential as an entrepreneur; Business communication; Math for entrepreneurs; Decision skills Creating your small business: Selecting your field; Types of business ownership; Business plan, an overview; Market analysis; Marketing mix; Legal requirements; Equipment, supplies, and inventory; Site selection; Physical layout; Protecting your business; Operations and staffing; Promoting your business; Record keeping; Financing your business Managing and expanding your small business: Managing your operation; Purchasing, inventory, and production management; Human resource management; Financial management; Computers in small business management; Marketing management; Social and ethical responsibility; Making your business grow Glossary
650 0 _aSmall business management
_910619
650 0 _aEntrepreneurship
700 1 _aAllen , Kathleen R.
_922003
_eauthor
942 _2lcc
_cB
999 _c135811
_d135811