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005 20180412190145.0
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020 _a8131204359
040 _cMSU
100 1 _aCHERNATONY, De Leslie.
245 1 0 _aCreating powerful brands.
250 _a3rd ed.
260 _aNew Delhi :
_bElsevier,
_c2003.
300 _a467 p. :
_bill.
504 _aIncludes index. and bibliographical reference.
650 0 _aBrand new products.
650 0 _aProduct management.
908 _a071015
942 _2lcc
_cB
999 _c134159
_d134159