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040 _cOST
100 0 _aGAMBLE, Michael.
_95905
245 1 0 _alntroducing mass communication.
_cMichael W. Gamble
250 _a2nd ed.
260 _aNew York :
_bMcGraw-Hill,
_c1988.
300 _a549p.
504 _aIncludes index
650 0 _aMass media.
_986
908 _a070719
942 _2lcc
_cB
999 _c118077
_d118077