Midlands State University Library

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Aftermarketing: how to keep customers for life through relationship marketing Terry,G.Vavra by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Illinois Business one Irwin 1992
Availability: Items available for loan: Main Library (1)Call number: HF5415.5 VAV.

The customer delight principle exceeding customers' expectations for bottom-line success Timothy Keiningham and Terry Vavra by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McGraw-Hill 2001
Availability: Items available for loan: Main Library (1)Call number: HF5415.335 KEI.

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