Midlands State University Library

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Conditions of departmental power: A strategic contingency exploration of marketing's customer-connecting role/ Corina Marx by Series: Journal of strategic marketing ; Volume 21 , number 2 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Tayolr and Francis, 2013
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Antecedents of interaction orientation: the influence of organizational and behavioral characteristics created by Julia Thalmann and Malte Brettel. by Series: Journal of Strategic Marketing ; Volume 20, number 5,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

How departments' decision-making influence and interdepartmental dynamics relate to two facets of strategic market orientation/ Monika Oswald by Series: Journal of strategic marketing ; Volume 20 , number 6 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

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