Midlands State University Library

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Museum marketing and strategy : designing missions, building audiences, generating revenue and resources Neil G Kotler, Philip Kotler and Wendy I Kotler by
Edition: Second
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Francisco Jossey-Bass 2008
Availability: Items available for loan: Main Library (3)Call number: AM5 KOT, ...

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Marketing the museum by Fiona McLean by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxon Routledge 1997
Availability: Items available for loan: Main Library (3)Call number: AM121 MCL, ...

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