Midlands State University Library

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Green marketing strategy and the firm's performance: the moderating role of environmental culture created by Elena Fraj, Eva Martínez and Jorge Matute by Series: Journal of Strategic Marketing ; Volume 19, number 1,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2011
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Market fit and business performance: An empirical investigation/ Mehdi Taghian by Series: Journal of strategic marketing ; Volume 18 , number 5 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 AFR.

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