Midlands State University Library

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Using discriminant analysis to classify satisfaction data to facilitate planning in a franchise context/ Tina M. Facca by Series: Journal of strategic marketing ; Volume 21 , number 2 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2013
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

The contingent role of customer orientation and entrepreneurial orientation on product innovation and performance/ Amonrat Thoumrungroje by Series: Journal of strategic marketing ; Volume 21 , number 2,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2013
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Strategic alignment for sales organization transformation created by Thomas N Ingram and David W Cravens. by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Searching for strategy in sales created by Nikala Lane by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Conditions of departmental power: A strategic contingency exploration of marketing's customer-connecting role/ Corina Marx by Series: Journal of strategic marketing ; Volume 21 , number 2 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Tayolr and Francis, 2013
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Developing a strategic framework of key account performance ctreated by Eli Jones Keith A Richards, Diane Halstead and Frank Q Fu. by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Approaching key accounting management from a long term perspective/ Nektarios Tzempelikos by Series: Journal of strategic marketing ; Volume 21 , number 2 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Trancis, 2013
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

The implications of lean operations for sales strategy: from sales-force to marketing-force created by Niall Piercy and Nick Rich by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Organizational motivation, opportunity and ability to measure marketing performance/ Bruce H. Clark by Series: Journal of strategic marketing ; Volume 13 , number 4 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2005
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Strategic sales organizations: transformation challenges and facilitators within the sales–marketing interface created by Avinash Malshe by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Entering into strategic alliances; an empirical test of the direct and interaction effects of manager's attitudes, subjective norms and percieved beehavioral control / created by Carmina Cavazos by Series: Journal of Strategic Marketing ; Volume 21, number 1,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2013-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

The effect of a market-oriented organisational culture on sales-force behaviour and attitudes/ Mark A. Farrell by Series: Journal of strategic marketing ; Volume 13 , number 4 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2005
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Collaboration between sales and marketing, market orientation and business performance in business-to-business organisations created by Kenneth Le Meunier-FitzHugh and Nikala Lane. by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Barriers to entry and firm perfomance: a proposed model and curvilinear relationships / created by Fahri Karakaya and Satyanarayana by Series: Journal of Strategic Marketing ; Volume 21, number1 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Aningdon: Taylor and Francis, 2013-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Strategizing the sales organization created by Nikala Lane and Nigel Piercy. by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

International brand strategy and mode of entry in the services sector: lessons from the financial crisis / created by Maximillan H.E.E Gerrath and Mark A.A.M Leenders by Series: Journal of Strategic Marketing ; Volume 21, number 1 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2013-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

CRM shifts the paradigm/ Subhash C. Jain by Series: Journal of strategic marketing ; Volume 13, number 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2005
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Outsourcing of customer relationship management: implications for customer satisfaction / created by Michael Graf, Bodo B, Schlegelmilch, Susan M, Mudambi and Stephen Tallman by Series: Journal of Strategic Marketing ; Volume 21 , number 1,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2013-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

The contigent value of marketing and social networking capabilities in firm perfomance/ created by Nima Heirati, Aron O'Cass and Liem Viet Ngo by Series: Journal of Strategic Marketing ; Volume 21 , number 1,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2013-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Applying Sun Tzu"s terrain and ground to the study of marketing strategy/ Jason B. Macdonald by Series: Journal of strategic marketing ; Volume 13 , number 4 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2005
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

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