Results of search for 'ccl=Provider:Inderscience ' › Midlands State University Library catalog

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		No cover image available How sender and receiver jointly shape message : an empirical study on transactional relationship in electronic word of mouth/ created by Tong Bao by Bao, Tong [author] Series: International journal of internet marketing and advertising ; Volume 9, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Do salient e-servicescape attributes predict online brand image? created by Kim Piew Lai; Siong Choy Chong; Hishamuddin Bin Ismail and David Yong Kin Tong by Lai, Kim Piew [author] Choy Chong, Siong [co-author] Bin Ismail, Hishamuddin [co-author] Yong Kin Tong, David [co-author] Series: International Journal of Internet Marketing and Advertising ; Volume 9, number 3 Material type: Text; Format: print ; Literary form: Not fiction United KIngdom Inderscience, 2009 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Beliefs, attitudes, and behaviour towards marketing communication on social networks : the case of Central and Eastern European country/ created by Denis Tomše, Ksenija Dumicic and Boris Snoj by Tomše, Denis [author] Dumicic, Ksenija [co author] Snoj, Boris [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Factors of continually using branded mobile apps : the central role of app engagement/ created by Linwan Wu by Wu, Linwan [author] Series: International journal of internet marketing and advertising ; Volume 9, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Characteristics of social-media marketing strategy and customer-based brand equity outcomes : a conceptual model created by Phuoc H.M. Pham and Bashar S. Gammoh by Pham, Phuoc H.M [author] Gammoh, Bashar S [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Electronic word of mouth in social media : the common characteristics of retweeted and favourited marketer-generated content posted on Twitter/ created by Hassan Alboqami, Wafi Al-Karaghouli, Yasser Baeshen, Ismail Erkan, Chris Evans and Ahmad Ghoneim by Hassan Alboqami [author] Al-Karaghouli, Wafi [co author] Baeshen, Yasser [co author] Erkan,Ismail [co author] Evans, Chris [co author] Ghoneim, Ahmad [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available The role of customer brand engagement in social media : conceptualisation, measurement, antecedents and outcomes/ created by Birgit Andrine Apenes Solem and Per Egil Pedersen by Solem, Birgit Andrine Apenes [author] Pedersen, Per Egil [co author] Series: International journal of internet marketing and advertising ; Volume 10, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Investigating consumer behavioural intention to utilise digital signage/ created by Michelle Hough, Young Han Bae and Jong Woo Jun by Hough, Michelle [author] Bae, Young Han [co author] Jun, Jong Woo [co author] Series: International journal of internet marketing and advertising ; Volume 10, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available The effect of culture on attitude towards online advertising and online brands : applying Hofstede's cultural factors to internet marketing/ created by Naser Valaei, Sajad Rezaei, Wan Khairuzzaman Wan Ismail and Yoke Moi Oh by Naser, Valaei [author] Rezaei, Sajad [co author] Ismail, Wan Khairuzzaman Wan [co author] Oh, Yoke Moi [co author] Series: International journal of internet marketing and advertising ; Volume 10, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Reading of online reviews across different product types by Generation Y consumers/ created by Jan Møller Jensen and Laura Pizzamiglio by Jensen, Jan Møller [author] Pizzamiglio, Laura [co author] Series: International journal of internet marketing and advertising ; Volume 10, number 4 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Follow the leader : understanding young adults' intentions to follow brands on Facebook/ created by Kelty Logan by Logan, Kelty [author] Series: International journal of internet marketing and advertising ; Volume 10, number 3 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available The effect of nature of online advergames on gamers' ad-persuasion : moderating roles of game-involvement and need for cognition/ created by Devika Vashisht and S. Sreejesh by Vashisht, Devika [author] Sreejesh, S [co author] Series: International journal of internet marketing and advertising ; Volume 10, number 3 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Investigating the consumer-brand relationships' development for technology-mediated self-services using the relationship commitment paradigm/ created by Apostolos N. Giovanis, Dimitris Zondiros and Petros Tomaras by Giovanis, Apostolos N [author] Zondiros, Dimitris [co author] Tomaras, Petros [co author] Series: International journal of internet marketing and advertising ; Volume 10, number 3 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Self-authored interest profiles for personalised recommendations/ created by Reuben Binns by Binns, Reuben [author] Series: International journal of internet marketing and advertising ; Volume 10, number 3 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2016 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Brand followers : motivations and attitudes of consumers to follow brands in social media/ created by Hakan Yılmaz and Ebru Enginkaya by Yılmaz, Hakan [author] Enginkaya, Ebru [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 1 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Customer motives and benefits for participating in online co-creation activities/ created by Efthymios Constantinides, Leonine A. Brünink and Carlota Lorenzo–Romero by Efthymios, Constantinides [author] Brünink, Leonine A [co author] Lorenzo-Romero, Carlota [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 1 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Development of an optimal solution for digital marketing variables in an online tool/ created by Vandana Ahuja by Ahuja, Vandana [author] Series: International journal of internet marketing and advertising ; Volume 9, number 1 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Social media and m–commerce/ created by Jean–Eric Pelet and Panagiota Papadopoulou by Pelet, Jean-Eric [author] Papadopoulou, Panagiota [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 1 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Effectiveness of advertising formats in television/ created by Josefa D. Martín-Santana, Eva Reinares-Lara and Pedro Reinares-Lara by Martin-Santana, Josefa D [author] Josefa D [co author] Reinares-Lara, Eva [co author] Reinares-Lara, Pedro [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 2 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)
		No cover image available Getting insight or getting lost? : an integrated mixed-method approach to social media discourse and its impact on marketing decision-making/ created by Guendalina Graffigna and Rossella C. Gambetti by Graffigna, Guendalina [author] Gambetti, Rossella C [co author] Series: International journal of internet marketing and advertising ; Volume 9, number 2 Material type: Text; Format: print ; Literary form: Not fiction Geneva : Inderscience, 2015 Online resources: Click here to access online Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.1265 INT. Add to cart (remove)

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Your search returned 99 results.