Midlands State University Library

Your search returned 58 results.

Not what you expected? Check for suggestions
Sort
Results
An assessment of Tobacco industry of Zimbabwe: Case of Tobacco sales Limited/by Amanda V Murandu by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2017
Availability: Items available for loan: Main Library (1)Call number: HD9147.Z55 MUR.

Marketing communications : objectives, strategy, tactics John R Rossiter, Larry Percy and Lars Bergkvist by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles Sage 2018
Availability: Items available for loan: Main Library (1)Call number: HF5415.123 ROS. PostGraduate Studies Library (1)Call number: HF5415.123 ROS.

Netone Business Intelligence for subscribers/ Lyveri Kanhukamwe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2019
Availability: Items available for loan: Main Library (1)Call number: HD38.7 KAN.

Global marketing : practical insights and international analysis created by Carlyle Farrell by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles Sage 2015
Availability: Items available for loan: Harare Campus Library (2)Call number: HF1416 FAR, ... Main Library (1)Call number: HF1416 FAR.

Marketing for tourism, hospitality & events : a global and digital approach created by Simon Hudson and Louise Hudson. by
Edition: 1st edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles Sage 2017
Availability: Items available for loan: Batanai Library (1)Call number: TX911.3.M3 HUD.

Which department should have more influence on organization-level decisions? A strategy-dependent analysis / created by Andreas Engelen by Series: Journal of Strategic Marketing ; Volume 19 , number 3,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2011-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13J68 JOU.

Marketing in a recession:retrench or invest? / Lisa O'Malley, Vicky Story and Vicky O' Sullivan. by Series: Journal of Strategic Marketing ; Volume 19, number 3,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis 2011-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13J68 JOU.

The implications of lean operations for sales strategy: from sales-force to marketing-force created by Niall Piercy and Nick Rich by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Strategic sales organizations: transformation challenges and facilitators within the sales–marketing interface created by Avinash Malshe by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Collaboration between sales and marketing, market orientation and business performance in business-to-business organisations created by Kenneth Le Meunier-FitzHugh and Nikala Lane. by Series: Journal of Strategic Marketing ; Volume 17, number 3 and 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2009
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Long-term brand development versus short-term business targets:the impact of price promotions on branded food products / created by Jonathan Maxwell, Audrey Gilmore, Damian Gallagher and David Falls by Series: Journal of Strategic Marketing ; Volume 20 , number 7 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Marketers 'perceptions of the implementation difficulties of multichannel marketing/ Michael John Valos by Series: Journal of strategic marketing ; Volume 18 , number 5 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Complaints are a firm's best friend created by Sophie Larivet. by Series: Journal of Strategic Marketing ; Volume 18, number 7,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Getting started in consulting / created by Alan Weiss. by
Edition: Third edition. Completely updated.
Material type: Text Text; Format: print ; Literary form: Not fiction
Copyright date: John Wiley & Sons, ©2009
Availability: Items available for loan: School of Social Work Library (1)Call number: HD69.C6 WEI.

The social media MBA in practice : an essential collection of inspirational case studies to influence your social media strategy / created by Christer Holloman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Wiley, 2013Copyright date: ©2013
Availability: Items available for reference: Main Library Archives: Not for loan (1)Call number: HF5415.1265 HOL.

The social media MBA guide to ROI : how to measure and improve your return on investment / created by Christer Holloman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Wiley, ©2014
Availability: Items available for loan: Zvishavane Library (1)Call number: HM851 HOL.

Spend less, sell more : 13 simple steps you can take right now to grow your business / created by David Rosenzweig. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Probus, 1995Copyright date: ©1995
Availability: Items available for loan: Main Library (1)Call number: HF5415.13 ROS.

Market research in action / created by Michael M. Roe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Thomson Learning, 2004
Availability: Items available for loan: Harare Campus Library (1)Call number: HF5415.2 ROE.

Pages