Midlands State University Library

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The role of social media (Twitter and Facebook) among Zimbabweans in creating political awareness and enhancing democratic debate/ Yvonne Gundu by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2018
Availability: Items available for loan: Harare Campus Library (1)Call number: JA85.A2.U6 GAN.

The impact of social media marketing on company perfomance: A case of micro-financial firms in Bulawayo Zimbabwe/ Lawrence Linda by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2019
Availability: Items available for loan: PostGraduate Studies Library (1)Call number: HF5415 LIN.

An analysis of effective use of social media marketing for small business hotels in Zimbabwe : Case of Harare / Nylepthar Chikata. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2018
Availability: Items available for loan: Main Library (1)Call number: HF5415 CHI.

The effectiveness of social media as a marketing strategy on performance of 3 to 5 star hotels in Zimbabwe / Ruth Nancy Nyoka. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2018
Availability: Items available for loan: PostGraduate Studies Library (1)Call number: HF5415 NYO.

Social Media in Marketing and Competiveness in the Tourism Industry in Zimbabwe./ Prudency. R. Mutindori by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2018
Availability: Items available for loan: PostGraduate Studies Library (1)Call number: HF5414 MUT.

Social media and political participation: The case of #GODISINIT and #EDHASMIVOTE hashtags in the 2018 Zimbabwe elections./ Memory Rasa by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State Univesity, 2019
Availability: Items available for loan: Main Library (1)Call number: P95.82.C3 RAS.

The effects of online social networks on customer trust : evidence from M-insurance providers in Zimbabwe / Hilary Chigumira by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2018
Availability: Items available for loan: Harare Campus Library (1)Call number: HF5415.55 CHI.

The effect of social media on consumer purchase decisions in the beverage industries in Zimbabwe Judith Mbetu by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2018
Availability: Items available for loan: Harare Campus Library (1)Call number: HF5415.3 MBE.

The effectiveness of social media marketing on customer value co- creation: A case of Zimbabwean commercial banks./ Sabrina Masaraure Chambara by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gweru: Midlands State University, 2019
Availability: Items available for loan: Harare Campus Library (1)Call number: HF5415 CHA.

An introduction to social media marketing / created by Alan Charlesworth. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Oxon Routledge 2015
Availability: Items available for loan: Main Library (1)Call number: HF5415.I265 CHA`.

An introduction to social media marketing created by Alan Charlesworth by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Routledge, 2015
Availability: Items available for loan: Zvishavane Library (1)Call number: HF5415.1265 CHA.

Research methods and global online communities : a case study / created by Alexia Maddox. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Ashgate, 2015Copyright date: ©2015
Availability: Items available for loan: Medical School (1)Call number: HM742 MAD.

Building an information security awareness program : defending against social engineering and technical threats / created by Bill Gardner and Valerie Thomas. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Elsevier, 2014©2014
Availability: Items available for loan: Zvishavane Library (2)Call number: TK5102.85 GAR, ...

Social media security : leveraging social networking while mitigating risk / Michael Cross. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Amsterdam, [Netherlands] : Syngress, 2013
Availability: Items available for loan: Main Library (3)Call number: HM42 CRO, ...

Analyzing social media networks with NodeXL : insights from a connected world / created by Derek L. Hansen, Ben Schneiderman, Marc A. Smith and Itai Himelboim. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Morgan Kaufmann, 2020Copyright date: ©2020
Availability: Items available for loan: Main Library (1)Call number: QA76.9.D343 ANA. Zvishavane Library (1)Call number: QA76.9.D343 ANA.

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