Midlands State University Library

Your search returned 205 results.

Not what you expected? Check for suggestions
Sort
Results
Exploring and explaining SME marketing: investigating e-CRM using a mixed methods approach created by Paul Harrigan ,Elaine Ramsey &Patrick Ibbotson by Series: Journal of Strategic Marketing ; Volume 20, number 2,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Antecedents and consequences of technology acquisition intent: created by K. B. Saji and Shashi Shekhar Mishra. empirical evidence from global high-tech industry by Series: Journal of Strategic Marketing ; Volume 20, number 2,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Recatechizing codes of practice in supply chain relationships: discourse, identity and otherness / created by Nick Ellis and Mathew Higgins by Series: Journal of Strategic Marketing ; Volume14 , number 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2006-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

The mechanisms of value co-creation created by Hannu Saarijärvi by Series: Journal of Strategic Marketing ; Volume 20, number 5,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Disneyland Paris: A case analysis demonstrating how glocalization works/ Jonathan Matusitz by Series: Journal of strategic marketing ; Volume 18 , number 3 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Fair Trade marketing: an exploration through qualitative research / created by Len Tiu Wright and Simon Heaton by Series: Journal of Strategic Marketing ; Volume 14, number 4 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2006-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Antecedents of interaction orientation: the influence of organizational and behavioral characteristics created by Julia Thalmann and Malte Brettel. by Series: Journal of Strategic Marketing ; Volume 20, number 5,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Measuring market orientation in nonprofit organizations created by Pratik Modi by Series: Journal of Strategic Marketing ; Volume 20, number 5,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Perceived intrusiveness in digital advertising: Strategic marketing implications/ Yann Truong by Series: Journal of strategic marketing ; Volume 18 , number 3 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Fashion victim: the impact of Fair Trade concerns on clothing choice / created by Deirdre Shaw, Gillian Hogg, Elaine Wilson, Edward Shui and Louise Hassan by Series: Journal of Strategic Marketing ; Volume 14, number 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2006-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

The influence of acculturation on consumer relational bonding in banking relationships created by Joe Choon Yean Chai, Kenneth R. Deans and Sergio Biggemann. by Series: Journal of Strategic Marketing ; Volume 20, number 5,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Inactivity and the dynamics of relationship development: A proposed model/ Michael Polonsky by Series: Journal of Strategic marketing ; Volume 18 , number 3 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routledge Taylor and Francis, 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Profitable relationships with key customers: how suppliers manage pricing and customer risk / created by Lynette Ryals by Series: Journal of Strategic Marketing ; Volume 14, number 2 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2006-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Acculturation to the global consumer culture: a generational cohort comparison created by Jason Carpenter, Marguerite Moore, Anne Marie Doherty and Nicholas Alexander by Series: Journal of Strategic Marketing ; Volume 20, number 5,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abindon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Examining the market planning-marketing capability interface and customer-centric performance in SMEs/ O 'Çass Aron by Series: Journal of strategic marketing ; Volume 20 , number 6 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Routlegde Taylor and Francis, 2010
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

A strategic framework for defining and segmenting markets / created by Art Weinstein by Series: Journal of Strategic Marketing ; Volume 14, number 2 ,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis, 2006-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Strategic insights from mystery shopping in B2B relationships created by Jan Mattsson by Series: Journal of Strategic Marketing ; Volume 20, number 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Progress in customer relationship management adoption: a cross-sector study created by Maureen Meadows and Sally Dibb. by Series: Journal of Strategic Marketing ; Volume 20, number 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Examining the role of within functional area resource–capability complementarity in achieving customer and product-based performance outcomes created by Aron O'Cass and Phyra Sok. by Series: Journal of Strategic Marketing ; Volume 20, number 4,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon Taylor and Francis 2012
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Networks and competitive advantage: a sythesis and extension / created by Kishore Gopalakrishna Pillai by Series: Journal of Strategic Marketing ; Volume 14, number 2,
Material type: Text Text; Format: print ; Literary form: Not fiction
Abingdon: Taylor and Francis 2006-
Online resources:
Availability: Items available for reference: Main Library: Not for loan (1)Call number: HF5415.13 JOU.

Pages