TY - BOOK AU - HAWKINS,Del I. AU - BEST,Roger J. AU - Coney,Kenneth A. TI - Consumer behavior: implications for marketing strategy SN - 0256139725 AV - HF5415.33.U6 H38 1995 U1 - 658.8/342/0973 20 PY - 1995/// CY - Chicago PB - Irwin KW - Consumer behavior KW - United States KW - Market surveys KW - Case studies N1 - Includes bibliographical references and indexes ER -