TY - BOOK AU - Mintzberg,Henry AU - Lampel,Joseph AU - Quinn,James Brain AU - Ghoshal,Sumantra TI - The strategy process: concepts, contexts, cases SN - 0130479136 AV - HD30.28 MIN PY - 2003/// PB - Pearson Education KW - Strategic planning KW - Case studies N1 - Includes index; Contents Acknowledgments Introduction Sect. I Strategy 1 Ch. 1 Strategies 2 Ch. 2 Strategists 30 Ch. 3 Formulating Strategy 70 Ch. 4 Analyzing Strategy 92 Ch. 5 Strategy Formation 139 Ch. 6 Strategic Change 166 Sect. II Forces 199 Ch. 7 Cognition 200 Ch. 8 Organization 207 Ch. 9 Technology 242 Ch. 10 Collaboration 256 Ch. 11 Globalization 272 Ch. 12 Values 294 Sect. III Contexts 311 Ch. 13 Managing Start-Ups 312 Ch. 14 Managing Maturity 334 Ch. 15 Managing Experts 370 Ch. 16 Managing Innovation 403 Ch. 17 Managing Diversity 432 Ch. 18 Managing Otherwise 460 Bibliography for Readings 484 Name Index 487 Subject Index 489 ER -