TY  - BOOK
AU  - MCCAFFERTY, Thomas A.
TI  - In-house telemarketing: the masterplan for starting and managing a profitable telemarketing program
SN  - 1557385297
PY  - 1994///
CY  - Illinois
PB  - Probus Publishing Company
KW  - Telemarketing
KW  - Management
N1  - Includes index
ER  -