TY  - BOOK
AU  - O'SHAUGHNESSY,John
TI  - Explaining buyer behaviour: Central concepts and philosophy of Science issues
SN  - 0195071085
PY  - 1992///
CY  - New York
PB  - Oxford University Press
KW  - Consumer behaviour
KW  - Methodology
N1  - Includes bibliographical references and index
ER  -