TY - BOOK AU - Perks,Helen AU - Medway,Dominic TI - Examining the nature of resource-based processes in new venture development through a business-duality lens: a farming sector taxonomy SN - 02662426 AV - HD2341.167 INT PY - 2012/// CY - London PB - Sage KW - Business start-up KW - Resource-based view KW - United States N2 - This article investigates the nature of resource-based processes in the development of new ventures, adopting a business duality lens. Business duality occurs where a new venture is developed alongside an established business. The research employs a multiple case study methodology situated in the farming sector. The details of resource assembly and deployment are examined and presented through four stages of the entrepreneurial process: initiation, experimentation, mature and late stage. The findings offer insight into the manner in which resource ties between the businesses relate to processes of resource assembly and deployment and in addition, inform a business duality-based taxonomy. This depicting three generic approaches to managing resource-based processes in the development of new ventures in the farming sector: holistic innovators, reactive innovators and cautious innovators. We conclude by considering the implications of our arguments for new venture activity in other business duality contexts UR - https://doi.org/10.1177/0266242611433634 ER -