TY  - BOOK
AU  - MAPINGIRE, Henry T.
AU  - MANDINA, P.
TI  - The influence of switching barriers on customer retention within the religious sector in Zimbabwe: a case of the mainstream churches 
PY  - 2019///
CY  - Gweru
PB  - Midlands State University
KW  - Customer retention
KW  - Religious sector
KW  - Zimbabwe
KW  - Switching barriers
KW  - Mainstream churches
N1  - Master of Commerce in Marketing Strategy; Includes bibliography
ER  -