TY  - BOOK
AU  - MAKONI,Victory
AU  - MANDINA,SP
TI  - Influence of Route-to.Market Strategy on Customer Satisfaction in the Alchoholic Beverages Industry in the Midlands Province of Zimbabwe.
PY  - 2019///
CY  - Gweru
PB  - Midlands State Univesity
KW  - Consumer sasfaction
KW  - Alcoholic beverages
KW  - Zimbabwe
KW  - Sales execution strategy
N1  - Masters in Marketing strategy; Includes bibliography
ER  -