TY  - BOOK
AU  - Chinovengwa, Taongashe S
AU  - Mhaka
TI  - An assessment c of the impact of promotional strategies on Hotel financial performance: The case of the Victoria Falls
PY  - 2015///
CY  - Gweru
PB  - Midlands State University
KW  - Sales promotion
KW  - Planning
KW  - Sales management
N1  - Bachelor of Commerce Honours Accounting; Includes bibliography
ER  -