TY  - BOOK
AU  - Gapare,Gregory T
AU  - Mugwati
TI  - An asssesment of the effect of consumer portfolio management on new product design in fixed telecommunications sector in Zimbabwe: A case of Telone PVT LTD/by
PY  - 2014///
CY  - Gweru
PB  - Midlands State University
KW  - Customer relations
KW  - Management
KW  - Relationship marketing
N1  - Bachelor of Commerce Honours in Marketing Management; Includes bibliography
ER  -