TY  - BOOK
AU  - Mubonderi,Ruvheneko V
AU  - Matsika
TI  - An analysis on the effectiveness of Marketing  strategies employed by CBZ life Assurance company in order to increase market share/by
PY  - 2017///
CY  - Gweru
PB  - Midlands State University
KW  - Marketing management
KW  - Strategic planning
N1  - Bachelor of Commerce Honours  in Insurance and Risk Management; Includes bibliography
ER  -