TY - BOOK AU - SAMUNGURE,Vimbiso Junior AU - Mandina, S.P. TI - The impact of customer value creation of business performance: a case study of the insurance industry/by PY - 2017/// CY - Gweru PB - Midlands State University KW - Risk (insurance) KW - Insurance N1 - Mcom. Marketing; Thesis (Mcom.) -Midlands State University Department of Marketing 2017; Includes bibliographical references (leaves 45-46) ER -