The new strategic brand management : advanced insights & strategic thinking J N Kapferer
Material type: TextPublication details: London KoganPage 2012Edition: FifthDescription: 492 pISBN:- 9780749465155 (pbk)
Reviews from LibraryThing.com:
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Harare Campus Library Open Shelf | HD69.B7 KAP (Browse shelf(Opens below)) | 132923 | Available | BK112422 | ||
Book | Harare Campus Library Open Shelf | HD69.B7 KAP (Browse shelf(Opens below)) | 132921 | Available | BK112407 | ||
Book | Harare Campus Library Open Shelf | HD69.B7 KAP (Browse shelf(Opens below)) | 132922 | Available | BK112425 |
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HD62.7 SCA Essentials of entrereneurship and small business management | HD62.7 STO Small business management and entreprenurship / | HD66 LEV Group dynamics for teams / | HD69.B7 KAP The new strategic brand management : | HD69.B7 KAP The new strategic brand management : | HD69.B7 KAP The new strategic brand management : | HD69.C6 HAN Handbook of organizational consultation |
Includes index.
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