Qualitative marketing research.
Material type:
TextPublication details: London : Sage, 2001.Edition: edDescription: 239 p. : ill ; cm
Reviews from LibraryThing.com:
| Item type | Current library | Call number | Copy number | Status | Notes | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
| Core Collection | PostGraduate Studies Library Core Collection | HF 5415.123 CAR (Browse shelf(Opens below)) | 82578 | Available | GSBL - Reserve | BK47883 |
Browsing PostGraduate Studies Library shelves, Shelving location: Core Collection Close shelf browser (Hides shelf browser)
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| HF5415 PRI Principles of marketing | HF5415 PRI Principles of marketing | HF5415.12.E8 LAM Market-driven management : | HF 5415.123 CAR Qualitative marketing research. | HF5415.123 YES Integrated marketing communications : | HF 5415.126 STR E - Marketing. / | HF 5415.126 STR E - Marketing. / |
Includes bibliographical reference and index.
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