Basic marketing : a global-managerial approach William D Perreault
Material type: TextPublication details: Boston : McGraw-Hill / Irwin, 2005.Edition: 15thDescription: 793 pISBN:- 0072947038
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HF5415.13 MAR Marketing management : Indian cases / | HF5415.13 PER Basic marketing : | HF5415.13 PER Basic marketing : | HF5415.13 PER Basic marketing : | HF5415.13 PER Basic marketing : | HF5415.13 PER Basic marketing : | HF 5415.13 SHE Rethinking business to business marketing |
Includes index.
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