Marketing management : strategy and cases Douglas J Dalrymple and Leonard J Parsons
Material type: TextSeries: (Wiley Series in Marketing)Publication details: New York John Wiley & Sons 1983Edition: 3rdDescription: 821 pISBN:- 0471098477
Reviews from LibraryThing.com:
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Book | Doctor of Business Leadership Library Open Shelf | HF5415.13 DAL (Browse shelf(Opens below)) | 132760 | Available | BK111230 |
Browsing Doctor of Business Leadership Library shelves, Shelving location: Open Shelf Close shelf browser (Hides shelf browser)
HF5415.13 CAN Marketing management : | HF5415.13 CAN Marketing management : | HF5415.13 CAS Cases in marketing management Edited by Kenneth E Clow and Donald Baack | HF5415.13 DAL Marketing management : | HF5415.13 FEN Helping your business grow: | HF5415.13 FOX Strategic marketing management | HF5415.13 GUI Marketing management: |
Includes bibliographical references and index.
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