Marketing management Richard P Bagozzi
Material type:
TextPublication details: New Jersey Prentice Hall 1998Description: 718 pISBN: - 9780023051623
- 0023051620
Reviews from LibraryThing.com:
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Book
|
Doctor of Business Leadership Library Open Shelf | HF5415.13 BAG (Browse shelf(Opens below)) | 132781 | Available | BK111405 |
Browsing Doctor of Business Leadership Library shelves, Shelving location: Open Shelf Close shelf browser (Hides shelf browser)
| HF5415 STR Strategic marketing theory and applications for competitive advantage | HF5415.12.E8 LAM Market-driven management : | HF5415.12.E8 LAM Market-driven management : | HF5415.13 BAG Marketing management | HF5415.13 CAN Marketing management : | HF5415.13 CAN Marketing management : | HF5415.13 CAS Cases in marketing management Edited by Kenneth E Clow and Donald Baack |
Includes bibliographical references and index.
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