Strategic marketing David W Cravens
Material type:
TextPublication details: Boston : Irwin McGraw-Hill 2000 .Edition: SixthDescription: 752 pISBN: - 0070275432
- 0071169415 (international edition)
Reviews from LibraryThing.com:
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Book
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Main Library Open Shelf | HF5415.135 CRA (Browse shelf(Opens below)) | 132750 | Available | BK111190 |
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| HF5415.13 WOR Effective management for marketing. : | HF5415.13 WOR Effective management for marketing. : | HF5415.135 CHO Ethical decision making in marketing | HF5415.135 CRA Strategic marketing | HF5415.135 DAY Analysis for strategic market decisions | HF5415.135 GRO Marketing: | HF5415.135 KER Strategic marketing problems : |
lncludes bibliographical references and index .
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