Contemporary advertising and integrated marketing communications / created by William F. Arens, Michael F. Weigold and Christian Arens
Material type:
TextMcGraw-Hill Companies, 2013Edition: 14th EditionDescription: xxxix, 722 pages: colour illustrations; 28 cmContent type: - text
- rdamedia
- rdacarrier
- 9780071318389
- 0071318380
- HF5823 ARE
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| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Batanai Library Open Shelf | HF5823 ARE (Browse shelf(Opens below)) | 159240 | Available | BK146969 | ||
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Harare Campus Library Open Shelf | HF5823 ARE (Browse shelf(Opens below)) | 159241 | Available | BK146939 | ||
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Main Library Open Shelf | HF5823 ARE (Browse shelf(Opens below)) | 131935 | Available | BK110934 | ||
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Main Library Open Shelf | HF5823 ARE (Browse shelf(Opens below)) | 131936 | Available | BK110617 | ||
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Zvishavane Library Open Shelf | HF5823 ARE (Browse shelf(Opens below)) | 131937 | Available | BK110937 |
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| No cover image available | No cover image available | |||||||
| HF5823 ADV Advertising : critical readings | HF5823 ADV Advertising : critical readings | HF5823 ADV The advertising and consumer culture / | HF5823 ARE Contemporary advertising and integrated marketing communications / | HF5823 CLO Integrated advertising, promotion, and marketing communications | HF5823 HAC Advertising and promotion | HF5823 HAC Advertising and promotion |
Includes index.
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