Generating breakthrough new product ideas feeding the innovation funnel Robert G. Cooper
Material type:
TextPublication details: [s.l] Product development institute 2007Description: 256 pISBN: - 9780973282726
Reviews from LibraryThing.com:
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Doctor of Business Leadership Library Open Shelf | HF5415.I53 COO (Browse shelf(Opens below)) | 114977 | Available | BK89559 | ||
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Main Library Open Shelf | HF5415.I53 COO (Browse shelf(Opens below)) | 114978 | Available | BK89555 | ||
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Book
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Main Library Open Shelf | HF5415.I53 COO (Browse shelf(Opens below)) | 114976 | Available | BK89533 |
Browsing Main Library shelves, Shelving location: Open Shelf Close shelf browser (Hides shelf browser)
| HF5415.I29 COR Going to market | HF5415.I35 CRA Strategic marketing | HF5415.I53 BRA Product innovation | HF5415.I53 COO Generating breakthrough new product ideas | HF5415.I53 COO Generating breakthrough new product ideas | HF5415.I53 RAI Product innovation | HF5415.I53 RAI Product innovation |
Includes index.
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