Product innovation leading change through integrated product development David L. Rainey
Material type: TextPublication details: Cambridge Cambridge University Press 2005Description: 625 pISBN:- 0521842751
Reviews from LibraryThing.com:
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Book | Main Library Open Shelf | HF5415.I53 RAI (Browse shelf(Opens below)) | 115002 | Available | BK89414 | ||
Book | Main Library Open Shelf | HF5415.I53 RAI (Browse shelf(Opens below)) | 115001 | Available | BK89588 | ||
Book | Main Library Open Shelf | HF5415.I53 RAI (Browse shelf(Opens below)) | 115000 | Available | BK89378 |
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HF5415.I53 COO Generating breakthrough new product ideas | HF5415.I53 COO Generating breakthrough new product ideas | HF5415.I53 RAI Product innovation | HF5415.I53 RAI Product innovation | HF5415.I53 RAI Product innovation | HF5415.I57 BER Managing the total quality transformation | HF5415 JOB Principles and practice of marketing |
Includes bibliographical references and index.
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