Corporate storytelling for branding and perceptual influences of internal stakeholders : a study of selected listed companies in Zimbabwe created by Brighton Nyagadza

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TextPublication details: Gweru : Midlands State Univesity, 2023.Description: 333 leavesContent type:

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Holdings
Item type	Current library	Call number	Vol info	Copy number	Status	Notes	Date due	Barcode
Dissertation	PostGraduate Studies Library - Special Collections	HF5415.125 NYA (Browse shelf(Opens below))	(2023)	DD03513	Available	for in-house use only		D001846

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Previous	HF5415.123 JOU Journal of marketing communications	HF5415.123 JOU Journal of marketing communications	HF5415.123 JOU Journal of marketing communications	HF5415.125 NYA Corporate storytelling for branding and perceptual influences of internal stakeholders : a study of selected listed companies in Zimbabwe	HF5415.126 MAK The effectiveness of social media networks on customer engagement in the Bakery Industry in Zimbabwe /	HF5415.1265 MUM The impact of consumer characteristics and electronic word- of-mouth on consumer confusion and purchase behaviour in the cultivated oyster mushroom value chain in Zimbabwe	HF5415.13 CHU Impact of direct marketing tools on brand loyalty in the food processing sector: A case of the Zimbabwean Livestock Feed processors/by	Next

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