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The exploitation of an international firm's relational capabilities: An empirical study/ Yanni Yan

By: Contributor(s): Material type: TextTextSeries: Journal of strategic marketing ; Volume 18 , number 6 ,Abingdon: Routledge Taylor and Francis, 2010Content type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISSN:
  • 0965-254X
Subject(s): Online resources: Summary: The study focuses on an international firm's relational capabilities that mediate to effectively facilitate organizational collaborations. We assess how the influence that arises from an international firm's cooperative strategies including market futures, trust and business network may affect the exploitation of the firm's relational capabilities and its impact on performance, using survey data from 320 firms. This study empirically tests how the effects of an international firm's market futures, trust and business network influence the exploitation of the firm's relational capabilities. Results of structural equation modeling do indicate that trust and business network influence the exploitation of a firm's relational capabilities. This study confirms that the leveraging of an international firm's relational capability within its focal trust and business networking does achieve superior performance.
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Holdings
Item type Current library Call number Vol info Copy number Status Notes Date due Barcode
Journal Article Journal Article Main Library - Special Collections HF5415.13 JOU (Browse shelf(Opens below)) Vol 18, No 6 pages 473-489 SP6257 Not for loan For In-house use only

The study focuses on an international firm's relational capabilities that mediate to effectively facilitate organizational collaborations. We assess how the influence that arises from an international firm's cooperative strategies including market futures, trust and business network may affect the exploitation of the firm's relational capabilities and its impact on performance, using survey data from 320 firms. This study empirically tests how the effects of an international firm's market futures, trust and business network influence the exploitation of the firm's relational capabilities. Results of structural equation modeling do indicate that trust and business network influence the exploitation of a firm's relational capabilities. This study confirms that the leveraging of an international firm's relational capability within its focal trust and business networking does achieve superior performance.

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