The media handbook: Helen Katz. a complete guide to advertising media selection, planning, research, and buying/
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TextPublication details: London : Routledge, 2010.Edition: 4th edDescription: 212 pISBN: - 9780415873543
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| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Zvishavane Library Open Shelf | P90 KAT (Browse shelf(Opens below)) | 142538 | Available | BK125977 | ||
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Zvishavane Library Open Shelf | P90 KAT (Browse shelf(Opens below)) | 142539 | Available | BK126054 | ||
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Zvishavane Library Open Shelf | P90 KAT (Browse shelf(Opens below)) | 142575 | Available | BK125980 |
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| P90 KAM Professional journalism | P90 KAM Professional journalism | P90 KAT The media handbook: | P90 KAT The media handbook: | P90 KAT The media handbook: | P90 KRI On communicating : | P90 LOG Understanding new media: extending Marshall McLuhan |
Includes a bibliography and index
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