The media handbook: Helen Katz. a complete guide to advertising media selection, planning, research, and buying/
Material type: TextPublication details: London : Routledge, 2010.Edition: 4th edDescription: 212 pISBN:- 9780415873543
Reviews from LibraryThing.com:
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Book | Zvishavane Library Open Shelf | P90 KAT (Browse shelf(Opens below)) | 142538 | Available | BK125977 | ||
Book | Zvishavane Library Open Shelf | P90 KAT (Browse shelf(Opens below)) | 142539 | Available | BK126054 | ||
Book | Zvishavane Library Open Shelf | P90 KAT (Browse shelf(Opens below)) | 142575 | Available | BK125980 |
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P90 JE Media : | P90 KAM Professional journalism | P90 KAM Professional journalism | P90 KAT The media handbook: | P90 KAT The media handbook: | P90 KAT The media handbook: | P90 KRI On communicating : |
Includes a bibliography and index
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