Tourism : principles and practice / created by John Fletcher, Alan Fyall, David Gilbert and Stephen Wanhill
Material type:
- text
- rdamedia
- rdacarrier
- 9780273758273 (print)
- G155.A1 TOU
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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Batanai Library Open Shelf | G155.A1 TOU (Browse shelf(Opens below)) | 140623 | Available | BK121775 | ||
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Batanai Library Core Collection | G155.A1 TOU (Browse shelf(Opens below)) | 140622 | Available | BK121598 | ||
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Batanai Library Open Shelf | G155.A1 TOU (Browse shelf(Opens below)) | 140623 | Available | BK148914 |
Includes bibliography and index.
An introduction to tourism The nature of tourism demand Tourism consumer behaviour Measuring and modelling tourism demand Forecasting tourism demand Destinations The economic impact of tourism The environmental impact of tourism The socio-cultural impact of tourism Sustainable tourism Tourism and development planning Tourism, crises and disaster management Attractions Accommodation Events management Intermediaries Transportation Public sector and policy Managing marketing for tourism Marketing planning Marketing mix applications Information technology in tourism
This text introduces the fundamental principles of tourism and provides a framework that effectively integrates theory and practice. A global and diverse spread of examples shows the impacts and influences of this fast-changing industry on its environment and vice versa
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