Midlands State University Library
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Tourism : principles and practice / created by John Fletcher, Alan Fyall, David Gilbert and Stephen Wanhill

Contributor(s): Material type: TextTextPearson Education, 2013Edition: Fifth EditionDescription: xxvi, 643 pages: illustrations (chiefly colour); 28 cmContent type:
  • text
Media type:
  • rdamedia
Carrier type:
  • rdacarrier
ISBN:
  • 9780273758273 (print)
Subject(s): LOC classification:
  • G155.A1 TOU
Contents:
An introduction to tourism The nature of tourism demand Tourism consumer behaviour Measuring and modelling tourism demand Forecasting tourism demand Destinations The economic impact of tourism The environmental impact of tourism The socio-cultural impact of tourism Sustainable tourism Tourism and development planning Tourism, crises and disaster management Attractions Accommodation Events management Intermediaries Transportation Public sector and policy Managing marketing for tourism Marketing planning Marketing mix applications Information technology in tourism
Summary: This text introduces the fundamental principles of tourism and provides a framework that effectively integrates theory and practice. A global and diverse spread of examples shows the impacts and influences of this fast-changing industry on its environment and vice versa
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Book Book Batanai Library Open Shelf G155.A1 TOU (Browse shelf(Opens below)) 140623 Available BK121775
Book Book Batanai Library Core Collection G155.A1 TOU (Browse shelf(Opens below)) 140622 Available BK121598
Book Book Batanai Library Open Shelf G155.A1 TOU (Browse shelf(Opens below)) 140623 Available BK148914

Includes bibliography and index.

An introduction to tourism The nature of tourism demand Tourism consumer behaviour Measuring and modelling tourism demand Forecasting tourism demand Destinations The economic impact of tourism The environmental impact of tourism The socio-cultural impact of tourism Sustainable tourism Tourism and development planning Tourism, crises and disaster management Attractions Accommodation Events management Intermediaries Transportation Public sector and policy Managing marketing for tourism Marketing planning Marketing mix applications Information technology in tourism

This text introduces the fundamental principles of tourism and provides a framework that effectively integrates theory and practice. A global and diverse spread of examples shows the impacts and influences of this fast-changing industry on its environment and vice versa

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