Marketing fundamentals (Record no. 8803)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00617cam a2200229 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000017046 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | ZW-GwMSU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180903094313.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 071211 xx 000 0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750653051 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | MSU |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | LANCASTER, Geoff |
| 9 (RLIN) | 11086 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing fundamentals |
| Remainder of title | 2001-2002 |
| Statement of responsibility, etc | Geoff Lancaster, Frank Withey and Ruth Ashford |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Oxford : |
| Name of publisher, distributor, etc | Butterworth-Heinemann ; |
| Date of publication, distribution, etc | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 374 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | WITHEY, Frank |
| 9 (RLIN) | 11087 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | ASHFORD, Ruth |
| 9 (RLIN) | 11419 |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 071211 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 03/10/2011 | 40.00 | 13 | HF5415 LAN | BK023 | 10/10/2019 | 03/10/2019 | 52767 | Book | ||||
| Library of Congress Classification | Main Library | Main Library | Open Shelf | 24/03/2006 | 44.00 | 15 | HF5415 LAN | BK3294 | 21/10/2019 | 14/10/2019 | 63068 | Book |