Successful marketing communications : (Record no. 7872)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00396cam a2200157 4500 |
| 001 - CONTROL NUMBER | |
| control field | 0000015191 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170918143953.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0750650273 |
| 100 0# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | ACE, Cathy. |
| 245 10 - TITLE STATEMENT | |
| Title | Successful marketing communications : |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Oxford : |
| Name of publisher, distributor, etc | Butterworth, |
| Date of publication, distribution, etc | 2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 209 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 908 ## - PUT COMMAND PARAMETER (RLIN) | |
| Put command parameter | 070719 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main Library | Main Library | 03/10/2011 | 40.00 | 3 | HF 5415.123 ACE | BK49320 | 07/09/2017 | 07/11/2012 | 51862 | 03/10/2011 | Book |